What results can I get through Explore?

Explore reveals how your audience feels about your brand and marketing assets.

With Explore, you’ll get data about:

Emotional Drivers

Emotions and feelings your ad evokes automatically, without the participant’s awareness.

Motivational Drivers

Motivations (like buy, try, recommend) your ad drives outside of conscious awareness and control.


Showing whether your ad is easily remembered.

Stated Preferences

Showing whether your ad suits your target audience's liking.

Attention & Cognitive Scores

Get attention heatmaps, and cognitive and sentiment scores with Predict AI.