Enable Marketers to Make Better Decisions, Faster
Make better marketing decisions with the first AI that understands your ads. Neurons gives you crystal-clear suggestions on how to improve your ads for your industry, channel, campaign objectives, and much more. It's like having an art director and behavioral expert combined into a single AI teammate.
Neurons AI's Recommendation Engine
Based on your objectives and predicted scores, as well as your position in relation to the benchmark ranges, our state-of-the-art Recommendation Engine provides specific and contextual insights and recommendations to help you optimise your creative.
At its core, the insights are powered by a Large Language Model (LLM), which has been enhanced with our metrics, benchmarks and knowledge.
It provides both an analysis of the creative and four recommendations to improve your scores and reach the industry benchmark.
The recommendations are custom to your creative and can vary from changing the copy, to repositioning main elements and improving the look and feel of the creative.
Like or regenerate the insights and recommendations
We constantly update it and curate findings from marketing, consumer psychology, and neuromarketing to offer the most current and effective insights and recommendations.
- Press the ❤️ to like and save the insights and recommendations for a specific asset.
- Press "Regenerate" if the recommendations are not relevant enough for your specific campaign requirements. The Recommendation engine will produce new insights and recommendations.
What LLM models do we use?
We use API integration to the newest state-of-the-art large language models. Neurons AI is using Claude 3.5 Sonnet (provided by Anthropic) for our image analysis and Gemini 1.5 PRO (provided by Google) for our video analysis. As Neurons develops our AI insights and recommendations further, we aim to always stay ahead and use the highest performing models out there.
How did we teach the models?
We provide the LLM with an array of context as well as ground it using our predictive scores and benchmarks to ensure that the insights and recommendations are contextual, informed by Neurons’s expertise and relevant to the specific industry, use case and purpose of the asset. The LLM processes the asset and the attention heatmap and customises its output based on our benchmarks and scores to produce the most actionable insights and recommendations in the market.
How is client data processed?
The model uses the client asset and the attention heatmap in the analysis and generation of insights and recommendations. The client retains all rights to their data and the generated AI insights and recommendations are part of this data. None of the data is used for training purposes.
Behind the Insights
Neurons AI’s insights and recommendations are built on 25 years of experience and expertise in neuropsychology, neuroscience, and neuromarketing, drawing significantly from Dr. Thomas Zoëga Ramsøy's work.
This includes his scientific research, books, courses, and particularly his textbook Introduction to Neuromarketing & Consumer Neuroscience (2nd ed. from Oxford University Press), How to Make People Buy (2024), and Leading Transformation (Harvard Business Review), along with his online courses that have reached over 200,000 students.